Our story - how was Haljas born

4 men sitting in a sauna

Every good story somehow starts with a warm sunny morning. Well, it was definitely raining the day Otto decided to get back on track with regular exercising. He walked all the way to gym only to realise that he didn’t bring his trainers. The decision he made upon that realisation believe it or not, turned out to be of existential importance when it comes to Haljas.

Otto was working full-time as a developer of private residences whereas Karl earned his living crafting bespoke furniture. They were both simultaneously tired of starting new projects one after another and the idea of creating something permanent had long been in the back of their minds.

Persistent brainstorming led them to a few concepts, but it only clicked when instead of going back home, Otto decided to do the only thing in the facility you could do without your footwear – go straight to sauna.

Sitting there in the warmth and knowing the weather outside, Otto already had a smile on his face. In this rather dark steam room, his smile kept growing bigger as he put together a whole concept for their very first product – Hele Sauna.

As Rauno, with his years of experience in the field of computer-aided design rang up Otto a few days later and expressed similar feelings towards his working environment, it soon became clear that if the three of them sat down, things would inevitably start to happen.

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Sauna traditional procedures

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Sauna and cold plunge: benefits, risks, and tips